Intentional Performers with Brian Levenson

Tamsen Webster on Unlocking Big Ideas

May 19, 2021

Part strategist, part storyteller, part English-to-English translator, Tamsen Webster helps experts drive action with their ideas. Tamsen honed her trademark Red Thread approach in and for major organizations like Johnson & Johnson, Harvard Medical School, and Intel, as well as with hundreds of individual founders, academics, and thought leaders. She's a former TEDx Executive Producer and current Idea Strategist. She's also author of the upcoming book, Find Your Read Thread: Make Your Big Ideas Irresistible.

In this episode, we discuss Tamsen’s childhood and upbringing (9:20), why she and her sister are so obsessed with stories and storytelling (10:48), if her partnership is different than that of her parents, as well as more on her life and her sister (14:51), what it was like being her high-achieving sister’s younger sister (22:16), imposter syndrome and her working at Harvard (26:08), hustle (31:04), how she defines success (36:16), being an English-to-English translator (37:28), curiosity, range, innovation, and creativity (42:52), building ideas, as opposed to finding ideas (49:34), why she wrote a book (57:40), the routines and habits she leverages to make sure she’s living the way she wants to live (1:00:56), how others respond to new ideas (1:06:56), and spending valuable time on valuable ideas (1:12:57).

I encourage you to follow Tamsen on Facebook, Twitter, Instagram, YouTube, and LinkedIn. Also, you can learn more about Tamsen’s new book "Find Your Red Thread: Make Your Big Ideas Irresistible" here! Lastly, feel free to send Tamsen an email if you’d like at

Thanks so much to Tamsen for coming on the podcast!

I wrote a book called “Shift Your Mind” that was released in October of 2020, and you can order it on Amazon and Barnes and Noble. Additionally, I have launched a company called Strong Skills, and I encourage you to check out our new website If you liked this episode and/or any others, please follow me on Twitter: @brianlevenson or Instagram: @Intentional_Performers.

Thanks for listening.

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